Pathwise Advisory Group

A group of representatives representing
SG Alliance Pte Ltd.


Fifteen years as one, the members of this relatively small and tightknit group have been through ups and downs together. Seeing the financial advisory business transform through digitalisation, the group values the platforms and tools that are now available in financial advisory for the profession and for clients. Continuous upgrading of skill sets is a vital priority for this group that sets aside a scholarship for members, who are pursuing to enhance their professional knowledge and pathways. For clients, Pathwise Advisory prides itself in being meticulous sourcing the “most suitable” products, leveraging a range of tools to help them achieve their desired outcomes. Prospective financial consultants looking to join Pathwise Advisory can count on a supportive and autonomous environment that has helped the group stay relevant and progressive over the years. Taking the mentorship approach over top-down leadership, the directors see their role as facilitating financial consultants to carve out a meaningful and sustainable career on their own terms.
"Learning awakens the mind."

Meet the leader

Kenny Tey has spent more than two decades as a financial advisor and is a two-time winner of the annual SMA awards, which celebrates the best Agency Leaders in the financial services. “Positive” is the word that often comes up when Kenny’s peers describe this man, who believes that perseverance is key because as long as one remains teachable, your possibilities are endless.


Asset Management
CPF Investments
Estate Planning
General Insurance
Investment Portfolio Advisory
Life Insurance
Retirement Planning
Referral Services
Risk Management
Employee Benefits
Keyman Insurance
Risk Management
"Learning awakens the mind."

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